My name is James Fleming, a performance nutritionist with over 5 years experience working across a range of sports including rugby, football, biathlon, golf and running.

I often say nutrition is just 1% of an athletes development, but it’s that 1% that can have a huge impact on the other 99%.

Your nutrition strategy can support your performance during a competition, enhance training adaptation, reduce the risk of injury and illness as well as maintain overall health and wellbeing.

Want to know how your nutrition can help you achieve your goals?

ABOUT JAMES

Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.

FUEL THE RUNNER

Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.

NUTRITION EDUCATION

Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.

LATEST READS

Beetroot juice – IS IT WORTH THE HYPE?

Athletes and teams are always looking for new ways to improve their performance and over the past 10 years there has been a huge increase in the number of athletes consuming beetroot juice in the build-up to a competition to help achieve a new PB.  So, what does it do and why has beetroot juice…

WHAT IS RUNNER’S GUT AND HOW DO I REDUCE THE RISK?

WHAT IS RUNNERS GUT? This is a very common occurrence among endurance athletes particularly in runners. Runners Gut refers to the gastrointestinal distress that occurs during endurance exercise. This results in cramping, bloating, diarrhea and sickness. This can significantly hinder performance and be the difference between winning and losing a competition RUNNERS GUT IS CAUSED…

6 CONSIDERATIONS FOR A FOOD FIRST BUT NOT FOOD ONLY APPROACH TO NUTRITION

1.SOME NUTRIENTS ARE DIFFICULT TO OBTAIN IN SUFFICIENT QUANTITY AS PART OF A NORMAL DIET Consuming casein protein before bed has been shown to benefit overnight protein synthesis however this would mean consuming a litre of milk or yoghurt resulting in a substantial calorie consumption and potentially disrupted sleep Creatine has been shown to improve…

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